Through A/B testing, you’ll be able to find the best email subject lines which work better for your marketing campaign. It’s a great idea to do A/B testing of these email subject lines yourself too. You can try to craft an email subject line like the one in the example to increase your conversion rates. Implementing this to your email campaign could effectively persuade more recipients to open your emails. 6 of the Best Email Marketing Tools for Ecommerce BusinessesĮmail subject lines with numbers or lists are intriguing and attention-grabbing.ĭid you know that the human brain is naturally drawn to numbered lists.9 Best Mailchimp Alternatives to Improve Your Email Marketing.But you should avoid words such as “Save” in the email subject line because they can reduce the open rate of your emails. This can help you get the best out of your online marketing campaign as well. Thus, using an email subject line with the word “Sale” can be extremely helpful to improve your open rates. The use of “Sale” resulted in an open rate of 23.2%, whereas “Save” delivered only 3.4% opens. Researchers found that there are over 200 top trigger words to increase your open rate.
“Thanks for Joining – Here’s What’s on Sale”Ī study conducted by Adestra analyzed 95,000 email subject lines from across the globe. Such ideas for funny email subject lines can help you drive your email and online marketing campaign towards success. In this example, the quip turned a typical-looking email subject line into an interesting and funny email subject line that’s much more appealing to recipients. “Best of Groupon: The Deals That Make Us Proud (Unlike Our Nephew, Steve)”Īdding some humor to an email subject line is the perfect way of getting a higher open rate. Regardless of your political leanings, you would be intrigued to see why someone as important as Barack Obama would be addressing you with a familiar “hey.” This is the reason why an email subject line like this can get a high open rate.Ģ. How would you react to getting an email like this in your inbox? This is one of the best email subject lines because of its powerful pairing with an important sender name – Barack Obama. “Is this the hottest career in marketing?” “Tonight Only: Get this NOW before it’s gone…” “Happy Birthday, (recipient’s name) Surprise Inside” “Free (Product1) with Purchase of (Product2)”
“Pay $1.99 for a New Bundle of 6 STEAM Games (48 HOURS ONLY!)” “DO NOT Commit These Instagram Atrocities” “Don’t Make These Seven AdWords Mistakes” “Buffer has been Hacked – Here is What’s Going on”
“The (Company Name) Holiday Catalog is Here” “Introducing our Latest (Product/Feature/Service)” “10 Jaw-Dropping Drift Videos on YouTube” “7 Most Annoying Twitter Moments of the #Oscars2014” “Thanks for Joining – Here’s What’s on Sale” “Best of Groupon: The Deals That Make Us Proud (Unlike Our Nephew, Steve)”
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